Expansion of Vending Route

More and more entrepreneurs are opting to start their own vending business. The main reason being the benefits associated with this business. Most of us may not be aware of the fact that the first vending machine was invented on a drawing board by a mathematician hero. Since then this industry has seen hundreds of varieties of vending and its related machines. These range from small candy machines to large complex and highly technical equipment. All these machines can be operated with cash, change cards, debit cards, smart card technology and much more.

These machines have passed through a lot of phases before reaching the current stage. Whenever we speak of vending the only that strikes our mind is traditional junk food items. Healthy vending is outcome of one such revolution in vending industry. There are few more introductions which we need to make note of. These include low calorie cookies, candy bars, fruits, grain bars, baked chips and many more.

Every business is started with the aim of expanding further. A vending machine operator comes across a situation where he needs to plan for further expansion. Few steps that can guide you in a successful vending route expansion:

• Try to add more machines. Try increasing the product length (add similar kind of products). For instance, if you sell Coke, then add Pepsi to it.
• You can also increase the product line i.e., if you are selling soda, then add sandwiches to it.
• Identify areas that need vending services and offer to locate your machines there. You can also identify prospective locations in your existing vending route.
• If the vending route is becoming too complicated to handle, then employ a worker if required.
• Try to advertise by distributing brochures or pamphlets. These direct channels of advertising can help in market penetrating.
• Also try and utilize the indirect mode of advertising i.e., through word of mouth. Ensure that your customer is satisfied and suggests your product to ten other customers.

So be on the look out for new expansion options. Contact Planet Antares staff for more insight into vending business.